Prepared by Diane Hibbs · eXp Realty
9590 Longmont Drive
Houston, TX 77063
Expired Listing Review
Overview
One sixty five days on market. Let us talk about what happened.
I know that is not the outcome anyone hopes for when they decide to list their home. And I want you to know I am not here to rehash what went wrong or second-guess the decisions made along the way. I am here because I believe this property has more to offer than what the last 165 days showed, and I would like to help you understand what a different strategy could look like going forward.
9590 Longmont Drive is a 3,302 square foot home with four bedrooms, three and a half baths, and a layout built for real living. An open-concept main floor, a formal dining room, a primary suite on the first level. That combination is rare in a home of this vintage, and it matters to the buyers who are looking in Woodlake Forest and the surrounding areas.
The home has been on the market for 165 days cumulative. In a neighborhood like Woodlake Forest, with its established trees, brick homes, and family-friendly feel, that number tells me the house itself is not the issue. The challenge is about positioning and strategy. How the home was presented, who saw it, and how buyers were invited to walk through the door.
Open-concept layout that flows naturally from the kitchen through the living area
Formal dining room that sets the tone for entertaining
Primary suite on the main level with walk-in closet, double vanities, soaking tub, and separate shower
Crown molding, high ceilings, fireplace, brick exterior, patio, and a balcony
Market Snapshot
In a market where comparable homes are selling, 0 days tells us the approach needs to change.
A 3,302 square foot home with four bedrooms, a primary suite down, and an open-concept layout should generate more activity. When it does not, the answer is almost never the house. It is how the house was positioned.
Woodlake Forest is an established neighborhood in the 77063 ZIP code with brick homes, mature trees, and a location that works well for families who want access to both the Energy Corridor and downtown Houston. Homes of this vintage are in demand with buyers who appreciate the larger floor plans, the solid construction, and the established landscaping that comes with a 1983 build. This is a neighborhood with real appeal, not a place where homes sit for half a year without a reason.
One hundred sixty five days tells me the previous listing was probably aimed at the wrong price point, the wrong buyer profile, or both. The home has the features that buyers filter for. An open-concept layout on the main floor. A formal dining room for entertaining. A primary suite with a walk-in closet, double vanities, a soaking tub, and a separate shower all on one level. These are not minor details. They are differentiators that matter to buyers who are comparing multiple properties. When those features are not leading the marketing presentation, the right buyers scroll right past.
What This Home Has to Offer
Three features the previous marketing may not have fully highlighted.
Let me be straightforward about this. The three features that should anchor any new marketing strategy for this home are the open-concept layout, the formal dining room, and the primary suite on the main level. These are the features that buyers search for explicitly. They filter by them. They compare them across listings. When a home has all three in a neighborhood like Woodlake Forest, it should be the listing that stands out, not the one that blends in.
The open-concept layout is the heart of the home. It allows the kitchen, living, and dining areas to flow together in a way that feels modern even in a 1983 floor plan. Buyers today expect that kind of openness. A home that delivers it naturally, without requiring a renovation, has a clear advantage.
The formal dining room adds a layer of flexibility that buyers notice. Not every home in this price range has a dedicated space for entertaining that is separate from the everyday eating area. That is a feature worth leading with.
And the primary suite on the main level is the kind of practical feature that resonates with buyers at different life stages. Empty nesters who want single-level living. Families who want parents on the main floor and kids upstairs. Anyone who values the convenience of not running up and down stairs every day. The walk-in closet, double vanities, soaking tub, and separate shower make it a suite that competes with newer construction.
Strategic Moves
Three shifts that would change the trajectory.
These are the specific adjustments I would make to reposition this home in front of the right buyers. Not generic advice. Specific to this house, this neighborhood, and this market.
Reset the Pricing Against Woodlake Forest Comps
The first attempt may have been priced against the wrong set of comparable sales. Woodlake Forest has its own micro market dynamics. I would run a fresh comparative market analysis focused on homes built between 1980 and 1990 in Woodlake Forest and the immediate surrounding area that sold in the last six months, with adjustments for square footage, lot size, and the presence of key features like a primary suite down, formal dining, and open-concept layout. That gives us the real number, not a guess.
Lead the Marketing With the Layout Story
A list of square footage and bedroom counts does not tell a story. The open-concept layout, the formal dining room, and the primary suite down do. I would write the listing copy around how this home actually works for a family. The flow from the kitchen into the living area. The separate dining space for holidays and dinner parties. The convenience of a primary suite on the main level with a walk-in closet and a bathroom built for two. The crown molding, the high ceilings, the fireplace with the patio and balcony extending the living space outdoors. That is the narrative that resonates with buyers who know what they want.
Target Buyers Who Value Established Neighborhoods
Not every buyer wants new construction. Many specifically seek out 1980s homes in established neighborhoods for the larger floor plans, the brick exteriors, and the mature trees that come with time. I would target digital campaigns to buyers who are filtering for brick exteriors, primary suites on the main level, open-concept layouts, and square footage above 3,000. That audience exists and is actively searching in the 77063 area. The previous approach may have been too broad, casting a net that attracted the wrong buyer type.
A Different Kind of Approach
I would rather help you make the right decision than push you toward a quick relist.
I work differently than most agents. I lead with research and a calm read of the situation, and I would rather help you make the right decision than push you toward a quick relist. My clients tell me that steadiness matters, especially after a listing period that did not go as planned.
Selling a home is not about getting the most showings. It is about getting the right ones. A single qualified buyer who recognizes the value of this layout, this primary suite configuration, and this location is worth more than a dozen showings from people who were never going to say yes. The goal is not to relist quickly. It is to relist carefully, with a strategy that positions this home exactly where the right buyer will find it.
If you would like to talk through what a next attempt could look like, I would be glad to walk through the data with you. No pressure. No sales pitch. Just a clear read on the situation and a plan that makes sense for this home.
Diane Hibbs · eXp Realty · License #813481
Give me a call or fill out this form for more information.
I am happy to walk through the data and discuss what a different approach could look like for 9590 Longmont Drive.